Are you overlooking a key market in your dispensary? In the optometric marketplace, failing to provide an offering to as many segments of your market as you can is not only leaving money on the table, it’s poor patient service. …
My Experience with IECP and VCD Labs
by Dr. Jacque Young About 10 years ago, a group of Iowa OD’s formed the Iowa Eye Care Alliance (IECA) to help preserve independent optometry in our state. Over the years, more and more of our labs allies were bought …
Stop Walkouts with VCD Labs
It’s no secret – retail chains and online optical shops are a formidable threat to your practice. While your devotion and dedication to your patients has earned their loyalty, the constant advertising and low-end pricing of these companies is pushing …