WHAT WE DO

IECP founded Vision Care Direct to combat large scale vision plans that are making millions by gouging prices at the expense of doctors and patients.

VCD is owned and operated by doctors actively working in the field. What does this mean for you? It means member payments actually go to service providers, not us. We are a small company and we cover our administrative and other associated costs, but our number one priority is not profit, but taking care of patients by looking out for the doctors that take care of them.

Each of our programs operate together to build a network that gives doctors access to a fair-paying vision plan, fairly priced eyewear materials, and discounts and other programs through IECP. Each entity operates independently and can be utilized by eye care professionals in any way and combination they see fit.

As an optometrist or office manager of an independent private practice, we know your first priority is taking care of patients. This means other activities like sales and marketing, business development or researching how you can save your practice money often get pushed to the wayside.
That’s where we come in.

Independent Eye Care Professionals (IECP) is passionate about giving independent private practices like yours an advantage. We’ve partnered with 24 state Independent Physician Associations (IPAs) – with more partnering every month – to offer providers a network to get involved in ACOs and PCMHs, discounts with top vendor allies, a doctor-owned vision plan, optometry conferences and services to grow your practice!

We provide access to provider panels, and offer assistance getting involved in ACOs and PCMHs.